SENIOR MARKETING MANAGER
KSM MANAGEMENT CONSULTANT, the largest HR firm in Zambia.
DO YOU HAVE WHAT IT TAKES?
The SENIOR MARKETING MANAGER will be responsible for Reporting to Director Marketing, the Senior Marketing Manager is responsible for managing the marketing and promotion of Zambia’s tourism products to facilitate increase in both domestic and international tourist arrivals.
Duties and Responsibilities:
Supervises effectively the formulation and implementation of both domestic and international marketing plans in order to facilitate increase in tourist arrivals.
Supervises regularly the conduct of research on both domestic and international tourism marketing and related matters in order to facilitate decision making.
Supervises periodically domestic and international tourism promotion programs in order to increase awareness and visibility in the domestic and international tourism markets.
Ensures effectively the management of domestic and international tourism information centers in key source markets in order to provide tourism information.
Ensures effectively the implementation of performance management in order to monitor, evaluate and enhance performance.
Ensures effectively management of human, financial and other resources in order to facilitate achievement of set objectives.
Education & Experience
Full Form V/Grade 12 School Certificate
Bachelor’s Degree in Marketing Management or equivalent
Master’s Degree as added advantage
8 years’ work experience, 2 years of which must be at management level
Must be a member of the Zambia Institute of Marketing (ZIM)
Able to write technical and analytical reports
Computer literate
Interpersonal skills
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