Marketing Manager – Retail First National Bank (FNB)

Job Description

To provide strategic partnership to relevant Business Unit EXCOs by assessing business needs, offering marketing solutions, advising and directing the input into the development of relevant marketing programmes in line with the business strategic direction through the marketing value chain (consulting, programme leadership, strategic solutioning, development, execution and reporting and measurement

Contribute to the development of larger overall area budget
Develop the budget for the next financial year for area of responsibility taking all operational plans into consideration
Research and design a longer term financial resource requirement plan for the area of responsibility
Present the business case to motivate for financial resources
Analyse and develop implementation plans against the forecasted financial budget
Develop tactical budget for area of responsibility that minimise expenditure and manage costs
Control the budget for area including the authorisation of expenditures and implementation of financial regulations. Build relationships that allow for the managing of expectations; the sharing of knowledge and diverse insights; and the creation of buy-in
Engage in cross-functional relationships to obtain and to provide work support
Contribute to sustaining a competitive edge through external networking, benchmarking and representation on related forums

Apply a customer-centric approach that focuses on creating a positive experience for the customer by maximizing service and/or product offerings and building relationships Ensure that the customer is at the centre of the business philosophy, operations and ideas .Provide input into, and implement, corporate governance, compliance, integrity and ethics policies in are of accountability to identify and manage risk exposure
Stays abreast of relevant industry risk management best practices and legislative amendments and suggests ways to leverage these to ensure continuous improvement
Creates risk awareness and manages audit findings
Participate in Group risk forums where required and cascades relevant information through team
Brainstorm, identify, implement and drive innovative best practice ideas within the organisation to ensure increased efficiencies
Create and participate in specialist communities of practice and represents the organisation at Group and industry level to share best practice insights and solutions
Drive strategic projects, change management and platform integration across operations
Leverage Group capability to exploit opportunities
Ensure and encourage adherence to an operational framework of policies and procedures
Execute defined business strategy by translating it into the business operations
Communicate policy modification, objective achievement progress and critical success factors to impacted stakeholders
Ensure the development and implementation of multiple practices in alignment with operational policy and procedural frameworks
Identify interconnected problems, determine its impact and use to develop best fit alternatives; driving best practice solutions

Be aware of, and responsive to local conditions
Influence the development of appropriate organisational structures, capacity and delivery systems. Identify development needs and select effective solutions to address personal development gaps to facilitate self improvement
Develop and implement a personal development plan
Demonstrate a commitment to continuous personal improvement as a life-long learner and encourage the same in others

Share information and empower others to act
Acts as a role model for continuous professional development in area of expertise
Lead a development culture where information regarding successes, issues, trends and ideas are actively shared
Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies
Lead specialist communities of practice and contribute positively to own and organisational knowledge improvement

Job Details

Application Closing Date

18/01/24

All appointments will be made in line with FirstRand Group’s Employment Equity plan. The Bank supports the recruitment and advancement of individuals with disabilities. In order for us to fulfill this purpose, candidates can disclose their disability information on a voluntary basis. The Bank will keep this information confidential unless we are required by law to disclose this information to other parties.