Are you a digital marketing maestro with a passion for television and a track record of achieving remarkable results? We are seeking a highly qualified Digital Marketer to join our dynamic team at our station. As a leading television station, we are committed to delivering outstanding content and engaging experiences to our viewers, and we need your expertise to help us do just that!
Position Overview:
As a Digital Marketer, you will play a crucial role in developing and implementing digital marketing strategies to promote our television station, its programs, and its brand across various online platforms. You will collaborate with our creative team to ensure our online presence is compelling and aligned with our audience’s interests.
Key Responsibilities:
Develop and execute digital marketing campaigns to increase the station’s online visibility, engagement, and reach.
Plan and manage digital advertising campaigns, including social media ads, search engine marketing, and display advertising.
Analyze data and metrics to assess the effectiveness of marketing campaigns and make data-driven recommendations for improvement.
Stay up-to-date with industry trends and emerging digital marketing tools and platforms.
Work closely with the content team to ensure that digital content aligns with the station’s brand and objectives.
Create and maintain a content calendar, including blog posts, social media updates, email marketing, and other digital content.
Collaborate with external partners and agencies to achieve marketing objectives.
Develop and manage budgets for digital marketing campaigns.
Qualifications:
Bachelor’s degree in Marketing, Digital Marketing, or a related field.
A minimum of 3 years of experience in digital marketing, preferably with 1 year in the media or entertainment industry.
Proven success in developing and implementing digital marketing strategies that have driven results.
Proficiency in marketing automation tools, Google Analytics, and various social media platforms.
Excellent written and verbal communication skills.
Strong analytical and problem-solving skills.
Creative thinking and the ability to generate fresh ideas.
Cover Letter Requirements:
In your cover letter, please clearly state some of your significant achievements in digital marketing, especially as they relate to the entertainment or media industry. Highlight your experience with specific campaigns, the metrics you improved, and any innovations or unique strategies you employed to achieve success.
November 21, 2023
